The maker of Cialis will apply to the FDA for approval of a once-a-day version of its ED treatment. The company maintains that a daily dose will allow the benefactor to enjoy more spontaneous delight than he can with what the manufacturer refers to as its "on demand" version.

The company maintains that side effects of the new dosage are mild and consist primarily of an inexplicable bulge in the pantaloons.

Dr. Ira D. Sharlip, professor of urology at the Univesity of California, San Francisco, stated, "For patients who are more sexually active, which generally means younger patients, whose sexual activity is more spontaneous, it will be an attractive alternative, provided the cost is not prohibitive."

Until now, men had to take Cialis and other impotence drugs thirty minutes or more before they flung themselves into the arms of their lovers. Now theyll be ready at the drop of a belt.

Some analysts doubt that millions of men will take the drug every day, since the biggest users of the therapy generally have sex only a couple of times a week.

Insurance companies may also refuse to pay for a daily dose.

Interestingly, a Cialis a day may also have cardiovascular benefits, since the enzyme that Cialis, as well as other impotence drugs, inhibits, flows in all the bodys blood vessels. As a result, the drug may be an effective treatment for high blood pressure.

An expert stated, "There may be a much bigger picture than just for erectile dysfunction."

He certainly chose his adjective well, since bigger does seem to be the operative word here, except in regard to the one item Cialis does, at its best, reduce the size of, and that is, of course, the performance anxiety, or uncertainty, of the aspiring lover.